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Retail

5 retailers who are turning virtual reality into reality

Indiaretailing Bureau -
Virtual reality, largely touted as the future of retail is a phenomenon wherein brands create fully immersive, contextual experiences that reach beyond existing physical and digital channels. This new – and fantastically, almost real, and tailored – shopping experience...
Food

The Beer Café introduces augmented reality via Blippar app

Indiaretailing Bureau -
The Beer Café, one of India’s leading alco-bev service chain, has associated with London-based Blippar, an image recognition and augmented reality platform, to help its consumers know their beer better. Using Blippar App, one can turn any static bottle ON,...
Latest News

LeEco to launch e-commerce platform, LeMall in India

Indiaretailing Bureau -
Within few months of its Indian launch, the Chinese Internet and ecosystem conglomerate LeEco is all set to unveil its e-commerce platform -- LeMall-- in India. According to the company's twitter page, the company will unveil its official e-commerce platform(LeMall)...
Retail

5 technologies that Indian retailers must adopt from the West

Mehak Sharma -
It's all about the consumers, silly! Technology is revolutionizing the way shoppers select their merchandise in a store. Be it smart fitting rooms which give suggestions based on customer's preferences or be it iPads in store that allow customers to...
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In FocusAbhisar Narula -

The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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