Denmark-based women’s fashion brand ONLY has forayed into the athleisure segment with the launch of ONLY PLAY in a bid to cash in on the growing business of athleisure in India since the pandemic hit in 2020.
The pandemic saw...
High population density, increasing Internet penetration, economic growth and the increased spending ability of the consumers offer huge growth potential for menswear and womenswear sales in the Asia-Pacific (APAC) region. As a result, the APAC market is forecast to...
After establishing a foothold in the womenswear segment for over 12 years, AND is all set to tap the potential in the menswear market with AND Men. With an investment of about Rs 3 crore, the brand is now...
Womenswear brand Madame's target group comprises young working women eyeing a perfect blend of comfort and aesthetics. While the brand's in-house R&D team stays abreast of fashion innovation and forward looking trends, its retail strategists have been elevating Madame's...