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Yuvraj Singh

An idea can change a brand’s life

Vijender Kumar could not be an alchemist and turn his bronze to a silver or gold medal in the Olympics, but he definitely has achieved the stature of an icon in India. Virtually within hours of him achieving his...

Reebok to introduce Classics

Reebok India has planned introduce their lifestyle fitness brand ‘Reebok Classics’ in India by opening around 70 outlets this year. Classics, to be endorsed by actor Bipasha Basu and cricketer Yuvraj Singh, will cater to fashion aspirations of the fitness-conscious...

Donear ropes in Yuvraj Singh — to launch brand for youth

The T20 World Cup is home, and so are the endorsement opportunities for the champs. Following the recent world record set by Yuvraj Singh, textile major Donear has roped him in as brand ambassador for its to-be-launched brand D’cot. “All-around performance,...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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