YWC

Sportswear continues to grow strongly due to the rise in healthy living and increased popularity amongst women who work out. The acceptance and introduction of casual wear at work contributed positively to sales. Influenced from the upcoming international sport...

Famed Italian fashion designer Miuccia Prada once said, “Fashion is instant language”. Well, who else can talk fashion better than the celebrities do? Forever in public glare, celebs are considered the perennial style icons. Like us mortals, they just...

YWC, the premium sports lifestyle brand by star Cricketer Yuvraj Singh, launched its very first brick-and-mortar stand-alone store at Varanasi on Tuesday. The store, spread across an area of 1350 sq. ft., located at JHV Mall, speaks of an...

Indian e-commerce player Jabong has announced the launch of sports and lifestyle brand HRX by Bollywood actor Hrithik Roshan on its platform. The launch of HRX is one of its 35 brands being launched on Jabong in March 2017. After...

Adding to their list of high street fashion brands, Jabong adds American line Aèropostale, to its product portfolio. The New York based retailer of casual apparel and accessories for teen will be available on Jabong for women and men in...

Legendary Indian Cricket all-rounder Yuvraj Singh has launched his sports lifestyle brand YWC on Jabong. YWC was launched officially last year in September. The brand which sells through its own portal www.ywcfashion.com will now also be available on Jabong and...

Online fashion firm Jabong expects to clock 40 per cent business growth in 2017-18 on account of expansion in product range, marketing investments and additional features in its mobile application. "We believe we are not at good levels, but we...