Zahid Majeed

The much-talked-about, relaxed FDI norms in India have not only attracted high-end western brands, but are also pulling in established labels from neighbouring countries. Probably the first Pakistani entrant in the foods segment, with its speciality recipe masalas, is...

National Foods Ltd (NFL) has probably become the first Pakistani foods brand to introduce its range of products in the country. The company will retail recipe masalas and pickles under the brand name National through a distribution network in...