These brands spend the least on traditional advertising and yet manage to make a lasting impact on consumers
Bengaluru: Nothing except the mint can make money without advertising goes a quote by the British poet Thomas Babington Macaulay. A Gartner study...
Located at Phoenix Palladium Mall, Mumbai, the store incorporates several technological tools to offer customers an integrated experience with the brand's online platform
Mumbai: Global fashion brand Zara reopened its store at Phoenix Palladium Mall, Mumbai, in a new avatar,...